Consultative selling for the modern buyer
Instructor: Diana Park— Sales Director & Revenue Coach
A complete sales training program built around the modern buyer's journey. Learn how to qualify leads effectively, build compelling value propositions, handle objections gracefully, and close deals without pressure tactics.
Each module ends with a knowledge check to reinforce learning.
In the MEDDIC framework, what does the "E" stand for?
Explanation: MEDDIC stands for Metrics, Economic Buyer, Decision Criteria, Decision Process, Identify Pain, and Champion. The Economic Buyer is the person with budget authority and final approval.
The "Feel-Felt-Found" method is used to:
Explanation: "I understand how you feel. Others have felt the same way. What they found was..." — this technique validates the prospect's concern, normalizes it, and redirects with social proof.